Demand management: the role of cross-functional integration in a context of political turbulence

Autor:	Freitas, Marlos Rocha de, Pimenta, Márcio Lopes, Hilletofth, Per, Jugend, Daniel, Oprime, Pedro Carlos
Zdroj:	Asia Pacific Journal of Marketing and Logistics, 2019, Vol. 32, Issue 3, pp. 817-839.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/APJML-11-2018-0473 Zobrazit plný text záznamu