Perceived risk-based sport spectator segmentation during the pandemic situation

Autor:	Kang, Taeahn, Yamashita, Rei, Matsuoka, Hirotaka
Zdroj:	Asia Pacific Journal of Marketing and Logistics, 2024, Vol. 36, Issue 6, pp. 1482-1503.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/APJML-08-2023-0801 Zobrazit plný text záznamu