Indian gamers' recall, recognition and perceptions of in‐game placements

Autor:	Kureshi, Sonal, Sood, Vandana
Zdroj:	Journal of Indian Business Research, 2009, Vol. 1, Issue 4, pp. 252-268.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/17554190911013283 Zobrazit plný text záznamu