Managing students' loyalty to school after graduation through relationship marketing

Autor:	Osayawe Ehigie, Benjamin, Taylor, Megan
Zdroj:	The TQM Journal, 2009, Vol. 21, Issue 5, pp. 502-516.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/17542730910983416 Zobrazit plný text záznamu