Do relationship benefits and maintenance drive commitment and loyalty?

Autor:	Dagger, Tracey S., David, Meredith E., Ng, Sandy
Zdroj:	Journal of Services Marketing, 2011, Vol. 25, Issue 4, pp. 273-281.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/08876041111143104 Zobrazit plný text záznamu