Autor:	Chung, Jae‐Eun, Huang, Ying, Jin, Byoungho, Sternquist, Brenda
Zdroj:	Journal of Business & Industrial Marketing, 2011, Vol. 26, Issue 1, pp. 14-25.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/08858621111097175 Zobrazit plný text záznamu