Systematic sales channel redesign for the US market

Autor:	Zupancic, Dirk, Neckermann, Sonja, Schagen, Alexander
Zdroj:	Journal of Business & Industrial Marketing, 2010, Vol. 25, Issue 7, pp. 547-555.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/08858621011077772 Zobrazit plný text záznamu