Determining factors in family purchasing behaviour: an empirical investigation
Autor: | Martínez, Eva, Polo, Yolanda |
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Zdroj: | Journal of Consumer Marketing, 1999, Vol. 16, Issue 5, pp. 461-481. |
Databáze: | Emerald Insight |
Externí odkaz: |
Autor: | Martínez, Eva, Polo, Yolanda |
---|---|
Zdroj: | Journal of Consumer Marketing, 1999, Vol. 16, Issue 5, pp. 461-481. |
Databáze: | Emerald Insight |
Externí odkaz: |