Product value importance and consumer preference for visual complexity and symmetry
Autor: | Creusen, Mariëlle E.H., Veryzer, Robert W., Schoormans, Jan P.L. |
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Zdroj: | European Journal of Marketing, 2010, Vol. 44, Issue 9/10, pp. 1437-1452. |
Databáze: | Emerald Insight |
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