Exploring the dynamics of market orientation in turbulent environments: a case study

Autor:	Grundvåg Ottesen, Geir, Grønhaug, Kjell
Zdroj:	European Journal of Marketing, 2004, Vol. 38, Issue 8, pp. 956-973.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/03090560410539113 Zobrazit plný text záznamu