Credit where it is due: drivers of loyalty to credit cards

Autor:	Parahoo, Sanjai K.
Zdroj:	International Journal of Bank Marketing, 2012, Vol. 30, Issue 1, pp. 4-19.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/02652321211195677 Zobrazit plný text záznamu