The effect of User's Informational‐Based Readiness on innovation acceptance

Autor:	Hussein Saleh Zolait, Ali, Mattila, Minna, Sulaiman, Ainin
Zdroj:	International Journal of Bank Marketing, 2009, Vol. 27, Issue 1, pp. 76-100.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/02652320910928236 Zobrazit plný text záznamu