A measurement tool for customer relationship management processes

Autor:	Öztayşi, Başar, Sezgin, Selime, Fahri Özok, Ahmet
Zdroj:	Industrial Management & Data Systems, 2011, Vol. 111, Issue 6, pp. 943-960.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/02635571111144982 Zobrazit plný text záznamu