Marketing intelligence and account planning: insights from the experts

Autor:	Crosier, Keith, Pickton, David
Zdroj:	Marketing Intelligence & Planning, 2003, Vol. 21, Issue 7, pp. 410-415.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/02634500310504241 Zobrazit plný text záznamu