The marketing management process and heuristic devices: an action research investigation
| Autor: | Vignali, Claudio, Zundel, Mike |
|---|---|
| Zdroj: | Marketing Intelligence & Planning, 2003, Vol. 21, Issue 4, pp. 205-219. |
| Databáze: | Emerald Insight |
| Externí odkaz: |
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| Autor: | Vignali, Claudio, Zundel, Mike |
|---|---|
| Zdroj: | Marketing Intelligence & Planning, 2003, Vol. 21, Issue 4, pp. 205-219. |
| Databáze: | Emerald Insight |
| Externí odkaz: |
|