Development of a brand value measurement model with a corporate social responsibility perspective. A comparative analysis of consumer perception of energy providers in Spain and Colombia
| Autor: | Gutiérrez, María Margarita, Perona-Páez, Juan José, Ruiz-Agudelo, Cesar Augusto, Gutiérrez - Bonilla, Francisco de Paula |
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| Zdroj: | In Environmental Challenges December 2024 17 |
| Databáze: | ScienceDirect |
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