Will travel for beer: An assessment of beer-focused and non-beer focused tourists' perceived similarity, brand loyalty and place loyalty
Autor: | Taylor, Scott, Jr., DiPietro, Robin B., Fung So, Kevin Kam, Hudson, Simon, Taylor, D. Christopher |
---|---|
Zdroj: | In Journal of Destination Marketing & Management March 2020 15 |
Databáze: | ScienceDirect |
Externí odkaz: |