Unveiling brand loyalty in emerging markets: Analyzing smartphone user preferences: Robustness of structural equation modeling (SEM) and simultaneous equation modeling (SEMs)
| Autor: | Masud, Abdullah Al, Ahmed, Selim, Kaisar, Mohammad Tanvir, Hossain, Belal, Shimu, Mst, Islam, Mohammad Fakhrul |
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| Zdroj: | In Journal of Open Innovation: Technology, Market, and Complexity September 2024 10(3) |
| Databáze: | ScienceDirect |
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