The tendency of consumers to use online travel agencies from the perspective of the valence framework: The role of openness to change and compatibility

Autor: Hien, Nguyen Ngoc, Vo, Liem Tan, Ngan, Nguyen Thi Truc, Ghi, Tran Nha
Zdroj: In Journal of Open Innovation: Technology, Market, and Complexity March 2024 10(1)
Databáze: ScienceDirect