The Wine Influencers: Exploring a New Communication Model of Open Innovation for Wine Producers—A Netnographic, Factor and AGIL Analysis
Autor: | Ingrassia, Marzia *, Altamore, Luca, Bacarella, Simona, Columba, Pietro, Chironi, Stefania |
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Zdroj: | In Journal of Open Innovation: Technology, Market, and Complexity December 2020 6(4) |
Databáze: | ScienceDirect |
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