Analyzing Brand Positioning and Brand Image of Smartphone Brands in Indonesia by Mining Online Review
| Autor: | Prihananto, Prahardika, Yusvianty, Riedha Sabila Ardian, Hakim, Nabila Silmina, Bhawika, Gita Widi, Agustin, Harisatul |
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| Zdroj: | In Procedia Computer Science 2024 234:318-332 |
| Databáze: | ScienceDirect |
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