Influence of different cause-related marketing (CRM) strategies on consumer decision making
Autor: | Furman, Aleksandra, Maison, Dominika |
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Zdroj: | In Procedia Computer Science 2020 176:2979-2988 |
Databáze: | ScienceDirect |
Externí odkaz: |
Autor: | Furman, Aleksandra, Maison, Dominika |
---|---|
Zdroj: | In Procedia Computer Science 2020 176:2979-2988 |
Databáze: | ScienceDirect |
Externí odkaz: |