Try online before you buy: How does shopping with augmented reality affect brand responses and personal data disclosure

Autor: Smink, Anne R., Frowijn, Sanne, van Reijmersdal, Eva A., van Noort, Guda, Neijens, Peter C.
Zdroj: In Electronic Commerce Research and Applications May-June 2019 35
Databáze: ScienceDirect