The Moderating Role of Power Distance on the Reaction of Consumers to the CEO as a Spokesperson During a Product Harm Crisis: Insights From China and South Korea
| Autor: | Laufer, Daniel, Garrett, Tony C., Ning, Bo |
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| Zdroj: | In Journal of International Management September 2018 24(3):215-221 |
| Databáze: | ScienceDirect |
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