Examining the influence of customer-to-customer electronic word-of-mouth on purchase intention in social networking sites
| Autor: | Tien, Duong Hanh, Amaya Rivas, Adriana A., Liao, Ying-Kai |
|---|---|
| Zdroj: | In Asia Pacific Management Review September 2019 24(3):238-249 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|