Self as source: The interplay of sharing eWOM with consumer engagement and incentive acceptance
Autor: | Levy, Shalom, Gvili, Yaniv |
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Zdroj: | In Journal of Retailing and Consumer Services September 2024 80 |
Databáze: | ScienceDirect |
Externí odkaz: |
Autor: | Levy, Shalom, Gvili, Yaniv |
---|---|
Zdroj: | In Journal of Retailing and Consumer Services September 2024 80 |
Databáze: | ScienceDirect |
Externí odkaz: |