Unlocking the potential of AI: Enhancing consumer engagement in the beauty and cosmetic product purchases

Autor: Chakraborty, Debarun, Polisetty, Aruna, G, Sowmya, Rana, Nripendra P., Khorana, Sangeeta
Zdroj: In Journal of Retailing and Consumer Services July 2024 79
Databáze: ScienceDirect