Exploring customer experience during channel switching in omnichannel retailing context: A qualitative assessment
| Autor: | Nguyen, Anh Thi Van, McClelland, Robert, Thuan, Nguyen Hoang |
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| Zdroj: | In Journal of Retailing and Consumer Services January 2022 64 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect