The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status
Autor: | Jin, Zhongqi, Lynch, Richard, Attia, Samaa, Chansarkar, Bal, Gülsoy, Tanses, Lapoule, Paul, Liu, Xueyuan, Newburry, William, Nooraini, Mohamad Sheriff, Parente, Ronaldo, Purani, Keyoor, Ungerer, Marius |
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Zdroj: | In International Business Review June 2015 24(3):380-393 |
Databáze: | ScienceDirect |
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