Analysis of brand influence in the rockets and feathers effect using disaggregated data
| Autor: | Palencia-González, Francisco J., Navío-Marco, Julio *, Juberías-Cáceres, Gema |
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| Zdroj: | In Research in International Business and Finance April 2020 52 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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