Thriving through turbulence: Lessons from marketing academia and marketing practice
| Autor: | Hoekstra, Janny C., Leeflang, Peter S.H. |
|---|---|
| Zdroj: | In European Management Journal October 2023 41(5):730-743 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Hoekstra, Janny C., Leeflang, Peter S.H. |
|---|---|
| Zdroj: | In European Management Journal October 2023 41(5):730-743 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect