Bridging information systems and marketing: Charting collaborative pathways
| Autor: | France, Stephen L., Vaghefi, Mahyar Sharif, Kazandjian, Brett, Warkentin, Merrill |
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| Zdroj: | In Decision Support Systems December 2024 187 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect