Sharing information with AI (versus a human) impairs brand trust: The role of audience size inferences and sense of exploitation
Autor: | Lefkeli, Deniz, Karataş, Mustafa, Gürhan-Canli, Zeynep |
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Zdroj: | In International Journal of Research in Marketing March 2024 41(1):138-155 |
Databáze: | ScienceDirect |
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