A matter of perspective: Design newness and its performance effects
| Autor: | Talke, Katrin, Müller, Sebastian, Wieringa, Jaap E. |
|---|---|
| Zdroj: | In International Journal of Research in Marketing June 2017 34(2):399-413 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Talke, Katrin, Müller, Sebastian, Wieringa, Jaap E. |
|---|---|
| Zdroj: | In International Journal of Research in Marketing June 2017 34(2):399-413 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect