Virtual influencers in social media versus the metaverse: Mind Perception, blame judgements and brand trust
| Autor: | Joel-Edgar, Sian a, ⁎, Chowdhury, Soumyadeb b, Nagy, Peter c, Ren, Shuang d |
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| Zdroj: | In Journal of Business Research February 2025 189 |
| Databáze: | ScienceDirect |
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