Wanted! Investigating how elements from the personal usage context affect Gen Z consumers' value-in-use experience and engagement with mobile service
| Autor: | Zou, Yi, van Riel, Allard C.R., Streukens, Sandra, Bloemer, José |
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| Zdroj: | In Journal of Business Research May 2023 160 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect