Algorithmic bias in machine learning-based marketing models
| Autor: | Akter, Shahriar, Dwivedi, Yogesh K., Sajib, Shahriar, Biswas, Kumar, Bandara, Ruwan J., Michael, Katina |
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| Zdroj: | In Journal of Business Research May 2022 144:201-216 |
| Databáze: | ScienceDirect |
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