Understanding the value process: Value creation in a luxury service context
Autor: | Holmqvist, Jonas, Visconti, Luca M., Grönroos, Christian, Guais, Blandine, Kessous, Aurélie |
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Zdroj: | In Journal of Business Research November 2020 120:114-126 |
Databáze: | ScienceDirect |
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