Always trust in old friends? Effects of reciprocity in bilateral asset specificity on trust in international B2B partnerships
| Autor: | Liu, Yen-Hung Steven, Deligonul, Seyda, Cavusgil, Erin, Chiou, Jyh-Shen |
|---|---|
| Zdroj: | In Journal of Business Research September 2018 90:171-185 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect