Get the show on the road: Go-to-market strategies for e-innovations of start-ups
| Autor: | Kuester, Sabine, Konya-Baumbach, Elisa, Schuhmacher, Monika C. |
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| Zdroj: | In Journal of Business Research February 2018 83:65-81 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect