Corporate brand and hotel performance: A resource-based perspective
Autor: | Silva, Rosario, Gerwe, Oksana, Becerra, Manuel |
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Zdroj: | In Journal of Business Research October 2017 79:23-30 |
Databáze: | ScienceDirect |
Externí odkaz: |
Autor: | Silva, Rosario, Gerwe, Oksana, Becerra, Manuel |
---|---|
Zdroj: | In Journal of Business Research October 2017 79:23-30 |
Databáze: | ScienceDirect |
Externí odkaz: |