Changing the marketplace one behavior at a time: Perceived marketplace influence and sustainable consumption
Autor: | Leary, R. Bret, Vann, Richard J., Mittelstaedt, John D., Murphy, Patrick E., Sherry, John F., Jr. |
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Zdroj: | In Journal of Business Research September 2014 67(9):1953-1958 |
Databáze: | ScienceDirect |
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