Interacting contributions of different departments to brand success
Autor: | de Chernatony, Leslie, Cottam (née Drury), Susan |
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Zdroj: | In Journal of Business Research 2009 62(3):297-304 |
Databáze: | ScienceDirect |
Externí odkaz: |
Autor: | de Chernatony, Leslie, Cottam (née Drury), Susan |
---|---|
Zdroj: | In Journal of Business Research 2009 62(3):297-304 |
Databáze: | ScienceDirect |
Externí odkaz: |