Experimental study on the effect of adopting humanized and non-humanized chatbots on the factors measure the intensity of the user's perceived trust in the Yellow September campaign
Autor: | Pinochet, Luis Hernan Contreras, de Gois, Fernanda Silva, Pardim, Vanessa Itacaramby, Onusic, Luciana Massaro |
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Zdroj: | In Technological Forecasting & Social Change July 2024 204 |
Databáze: | ScienceDirect |
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