Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences

Autor: Grewal, Dhruv, Benoit, Sabine, Noble, Stephanie M., Guha, Abhijit, Ahlbom, Carl-Philip, Nordfält, Jens
Zdroj: In Journal of Retailing December 2023 99(4):487-504
Databáze: ScienceDirect