Behavioral response to price: Data-based insights and future research for retailing
| Autor: | Kalyanaram, Gurumurthy, Winer, Russell S. |
|---|---|
| Zdroj: | In Journal of Retailing March 2022 98(1):46-70 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
| Autor: | Kalyanaram, Gurumurthy, Winer, Russell S. |
|---|---|
| Zdroj: | In Journal of Retailing March 2022 98(1):46-70 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect