Identifying omnichannel deal prone segments, their antecedents, and their consequences
| Autor: | Valentini, Sara *, Neslin, Scott A., Montaguti, Elisa |
|---|---|
| Zdroj: | In Journal of Retailing September 2020 96(3):310-327 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Valentini, Sara *, Neslin, Scott A., Montaguti, Elisa |
|---|---|
| Zdroj: | In Journal of Retailing September 2020 96(3):310-327 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect