The Effectiveness of E-tailers’ Communication Practices in Stimulating Sales of Niche versus Popular Products
| Autor: | Meiseberg, Brinja |
|---|---|
| Zdroj: | In Journal of Retailing September 2016 92(3):319-332 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Meiseberg, Brinja |
|---|---|
| Zdroj: | In Journal of Retailing September 2016 92(3):319-332 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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Full Text from ScienceDirect