Positive affect moderates the impact of assortment size on choice satisfaction
| Autor: | Spassova, Gerri, Isen, Alice M. |
|---|---|
| Zdroj: | In Journal of Retailing December 2013 89(4):397-408 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Spassova, Gerri, Isen, Alice M. |
|---|---|
| Zdroj: | In Journal of Retailing December 2013 89(4):397-408 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect