Opening up early or late? The effect of open innovation before and after product launch on new product market performance

Autor:	Jang, Seongsoo, von Zedtwitz, Max
Zdroj:	In Industrial Marketing Management July 2023 112:113-127
Databáze:	ScienceDirect
Externí odkaz:	Zobrazit plný text záznamu Full Text from ScienceDirect